Incentive Programs for Sales Teams
Build incentive programs that drive performance
Key learning outcomes:
- Implement an incentive program to lift your sales team’s enthusiasm, productivity and results.
- Recognise the need to reward all team members, not just the same few who consistently achieve the best results.
- Acknowledge the benefit of a short time frame for programs.
- Establish reasonable and achievable targets to ensure motivation remains high.
There is nothing salespeople like better than a good competition or a reward for a great result. Sales incentives are a good way to encourage positive behaviour or boost performance over a defined period of time. Following are some guidelines we have developed from working with sales teams for over 20 years, which will ensure you get the results you are looking for from your incentive program. We also give you some ideas for incentive programs that you can implement in your business.
Incentive program guidelines
1. Keep the program time frame short
Salespeople tend to focus on the short term. This means that you have a greater chance of success with short-term programs. We find that running several four to six-week programs over the course of the year works better than a single program that runs over a full year. Shorter programs tend to keep interest and energy high.Would you like to see the whole article?
Would you like to start driving positive changes in your business? Would you like to see increased productivity and profitability? Of course you would!
As part of our commitment to being a low cost yet highly effective service to help owners and managers of small to medium sized business, we are now offering the first month of your membership for just $1! This means you will get full access to all of the learning articles, tools and tips that our website has to offer and with a commitment to upload at least another 150 learning articles through 2015 there is also plenty more learning on the way. On top of this you will also receive our weekly newsletter to keep you updated on new learning for the week and much, much more!
You can cancel at any time, however, if you see the value in what we’re offering (and we’re sure you will!) your membership will automatically continue after your trial at the low cost of just $19.95 per month. So what are you waiting for? For just $1 you are getting full access to all of our content for 30 days risk-free, so come on and join our community today!
Success is giving it your Absolute Best!